This Sunday, in the NFC Championship Game at CenturyLink Field in Seattle, folks can anticipate the decibel level approaching near deafening levels but there is at least one member of the Seahawks that won’t be at all affected by the noise: Fullback DERRICK COLEMAN. Truth be told, the 23-year old Coleman never has been…

Coleman played mostly tailback at UCLA but his size, strength and determination made him a pro fullback.

The inspiring story of Derrick Coleman’s ascension to pro football stardom despite being a non-drafted free agent with a hearing impairment is just one in a series of “Trust Your Power” ads by Duracell (you may recall Niners LB Patrick Willis’s story from last season).

Terrific ad and a great story. Coleman’s story is just another awesome testimonial that shows all it takes is belief, desire, determination and focus in achieving one’s goals.

Trust your power indeed.

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